Loro Piana” 'Quite Luxury, the top of the textile industry chain'!!'

Loro Piana”

'Quite Luxury, the top of the textile industry chain'!!'

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Before we go to the next chapter, let's understand what Quite Luxury is!

When we go to a shopping mall, for example, Siam Paragon, we will see branded stores such as Ermenegildo Zegna, Balenciaga, Louis Vuitton, Chanel and other brands standing out prominently and there are people waiting in line to enter the store. At this point, many people might have noticed that these brands can reach people very loudly. With clothes worn outside, when people see them, they will know what brand they are wearing. But not Loro Piana, which gives off a sense of luxury like a gentleman! Luxury like Europe! Luxury like whispering! Luxury like if someone walks up to you and asks what you are wearing, you can just say "Loro Piana" softly. Jang!!

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Going back 200 years ago, it started with Jovanie Loro Piana, who was born into a family that did business in textiles. She intended to develop the best fabric fiber production. When it comes to the grandson's generation, the important character that led Loro Piana to rise to the star of the fabric industry is "Pietro Loro Piana" who wanted to take the family business further because in the past, when people went to get clothes or suits tailored at the shop, people often did not know who the brand belonged to and how it was outstanding. Loro Piana has been an important supplier to many brands since 1924! Such as Dior, Chanel, Balenciaga, and others, for a total of 100 years. Loro Piana thought that since we were selling fabric to these brands to make clothes to sell and generate a huge income, why don't we create our own clothing brand?

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11 years of changing the face of the history of the clothing industry When design is not applicable to the rich who care about their image but do not want to be like anyone else, including the quality of the fabric fibers! Ask why the brand sells more expensively than others when the design is so-so, such as a T-shirt costing 50,000 baht, a coat costing 100,000 ++ baht!! It must be said that Vicuña or Vicuña is the main ingredient that leads Loro Piana to surpass other brands in fibers, to the point of being called "The God of Fiber". In the past, when we wanted to get wool, we had to kill it! As a result, the number of Vicuñas was decreasing. Therefore, when Loro Piana saw the importance of this, they created an ecosystem to raise Vicuña, so that they could get wool without having to kill it, and they could also get the same quality as when they killed Vicuña. So, when The Master of Fiber and The God of Fiber join hands, what can stop them?

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*Note: All of the above sentences have been registered as copyrights. If it is found that anyone has copied similar text, whether directly or indirectly, or if some text has been edited, which the company sees as similar to all of the above sentences, the company will take legal action according to the Thai Civil and Commercial Code.*

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